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About Us

Who we are

Barefoot is a boutique brand consultancy and design firm based in Bangalore, with the objective to build bigger, better brands. Started in September 2012, we are a company that takes limited clients and believes in generating value rather than volume.

Our clients span across industries like IT, education, financial services, hospitality, real estate, gaming, FMCG, entertainment, advertising, retail, fashion, F&B, e-commerce and many more. Over the years we have helped over 80 brands get clarity, re-launch, transform and grow.

We provide consultancy, design and research services.

Founder & CEO

Arpita Khadria

Brand Consulting is still an elitist concept in India. Barefoot is here to change that! With new age media taking over and consumers opting for branded goods, every business owner has become conscious about creating awareness and preference through brand building! We are a consultancy firm that not only tells clients what they should do, but also how to do it. That’s where the real value lies.

Our Name

We wanted a very down to earth name which was non-intimidating and very approachable.
Barefoot is a name that signifies going back to basic of consultancy and strategic thinking.